RenÃ© Jansen, President of the Dutch Gaming Authority, Kansspelautoriteit, reiterated the importance of “responsible and socially conscious behavior” with regard to advertising on gambling in the country.
Faced with increasing pressure on the country’s government to ban such activity, Jansen admits that it has become “evident that political patience with the matter is very limited.”
Despite this, caution should be exercised nonetheless as âa certain degree of publicity is needed to entice players to switch from illegal to legal providers, but don’t overdo it, I would say. Otherwise, the shore turns the ship.
The Ksa Chair specifies that the behaviors of social conscience mentioned above must be undertaken individually but also as a sector through self-regulation, for example.
Acknowledging that the country’s new cabinet will soon have to take a stand in the face of such behavior, Jansen adds that the industry’s efforts “may need to go beyond the current advertising code for online games.”
“In view of the legalization of online gambling, I have repeatedly stressed the importance of moderation and responsible behavior on the part of providers,” he explained.
“We have seen in various foreign countries that at one point the government was forced to intervene by restricting or even banning the possibility of advertising.”
The comments appear in Jansen’s first New Year’s Ksa blog entry, as it is once again reiterated that the current 11 online gaming licensees in the region “are definitely not the final score.” .
Predicting that “the further development of the legal online gambling market will attract the most attention in the gaming world” in the new year, 2022 will also be when the Ksa enters a new phase of its oversight.
âOur supervisors are therefore going to carry out more and more data-based supervision and detect risks on that basis,â Jansen continued.
âI can illustrate this as follows. Suppose there are two online providers with approximately the same number of players with approximately the same gaming behavior.
“Suppose we then see that one provider performs some drug prevention intervention much more often than the other, then this may be a reason for the Ksa to consider how this difference can be explained. . “
In conclusion, Jansen proclaims that the legalization of online gambling was âan important first step in the modernization of Dutch gambling policyâ, but that in his broader vision âthere are still important steps to be takenâ .